The way AI is designed directly impacts safety, accuracy, and trust in pharmacy Written by Brad Crosslin and Aaron Cunningham Artificial intelligence is rapidly reshaping how pharmacies engage with patients. From handling refill requests to answering medication...
Why Patient Awareness Matters When Launching an AI Pharmacy Assistant Adding an AI-powered virtual pharmacy assistant isn’t just a technology upgrade, it’s a behavior shift for your patients. For years, patients have been conditioned to interact with pharmacies in...
How Marco Drugs used AI to reduce call volume and refocus staff on what matters most. When nonstop phone calls began to limit their ability to deliver clinical care, Marco Drugs knew something had to change. CEO Sonia Martinez shares how implementing Synerio Engage...
First Published in Pharmacy Technology & Management Review, November 2025 Pharmacies are drowning in repetitive tasks. From managing refills, prescription status inquiries, and inventory, to phone calls with prescribers and PBMs, there are so many tasks that...
First Published in America’s Pharmacist, November 2025Written by Brad Crosslin and Aaron Cunningham In the fast-paced world of health care, community pharmacies stand as pillars of their communities, providing not only medications but also personalized care and expert...
For decades, the pharmacy industry has faced the same persistent challenges: shrinking margins, complex workflows, and growing patient demands. Yet, despite these pressures, pharmacy technology has evolved slowly. Incremental changes are no longer enough to keep pace...
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